The new £70million town centre redevelopment is to be named Pioneer Square in tribute to Bicester’s 23 Pioneer Regiment.
New signs are due to go up around the town centre ahead of the official opening at 8.30am on July 10, when a commemorative plaque will be unveiled by Councillor Lawrie Stratford, chairman of Cherwell District Council, and Lt Col David Clouston, commanding officer of 23 Pioneer Regiment.
The logo echoes the timber panelling used around the redevelopment.
Lt Col Clouston said: “With the Regiment due to be disbanded, the naming of this new complex Pioneer Square is a fitting legacy, but also a hugely humbling moment for us all.”
“We are extremely grateful for the thought and the gesture.”
Sainsbury’s store manager, Vince Brimble said: “The Pioneer Corps has a long history of serving our country.
“It is a fantastic tribute that the name of Bicester’s town centre redevelopment recognises the history and dedication of Bicester residents that have made up the Pioneer Regiment.”
After the naming ceremony, the new Sainsbury’s food store will open its doors for business, and the new seven-screen Vue Cinema will have its first screening the same day.
Councillor Barry Wood, leader of CDC, said: “We wanted a brand mark that worked well with the name of the development, but also something that would convey our strong aspirations for the town centre.
“We believe this contemporary, forward-thinking mark for the new space does exactly that.”