Specsavers is ensuring old frames are being put to good use – and have raised more than £300,000 for the people of Zambia.
The store in Sheep Street, Bicester, is asking customers to drop off any unwanted specs into the bins provided.
They are then collected and recycled with the money generated helping international charity Vision Aid Overseas.
Sarah Marshall, director at the Bicester store, said: “Most people who wear specs will have pairs they no longer wear due to a change in prescription.
“If you do, please drop them off into the store so that they can be put to good use.
“We take eye care for granted in this country but for those who don’t have it readily available, the money really can make a difference.”
Vision Aid Overseas has helped more than one million people through the provision of affordable eye care services.
The charity is currently developing a dedicated eye care clinic and teaching facility in the Zambian capital, Lusaka.
This year, Specsavers hopes to excede their current target to fund ongoing running costs of the new clinic.
Visit www.specsavers.co.uk/bicester for more information.